Brand Strategy & Identity Design
Estratégia e identidade de marca, para o cliente certo te escolher de cara.
Desenhamos marcas do jeito que construímos sistemas: estratégia primeiro, baseada em evidência e feita para escalar. Posicionamento, naming, identidade visual, voz e as guias que seu time consegue aplicar de verdade.
What we offer
Brand strategy
Positioning, audience, competitive framing and value proposition, written and defended in one document.
Naming
Company, product and campaign naming with linguistic, trademark and domain screening.
Visual identity
Logo systems, typography, colour, iconography and motion, designed for digital-first application.
Verbal identity
Voice, tone, messaging pillars and a copy playbook your marketing and sales teams can use.
Brand guidelines
A living brand system in Figma and Notion, components, do's and don'ts, and usage across every surface.
Rebranding
For growth-stage businesses that have outgrown their original brand. Positioning-first, not decoration-first.
How we work
Step 01
Immersion
Founder, customer and market interviews. We surface what the business actually stands for, before touching a pixel.
Step 02
Strategy
Positioning, audience and value proposition, written, debated and locked in one document.
Step 03
Identity
Logo, typography, colour and voice, designed against the strategy, not vibes.
Step 04
System
A complete brand system delivered in Figma with usage guidelines, templates and asset libraries.
Frequently asked questions
Pronto para afiar sua marca?
Marque uma call. Testamos seu posicionamento e descrevemos como seria um projeto de branding com a Veryn Digital.
Book a discovery call